May 9, 2018
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2
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The work of Yospace and Medialaan, Belgium’s leading commercial broadcaster, has been recognised at the 2018 Connies awards ceremony.
The companies were shortlisted in the Contribution to User Experience – TV & Video Category and walked away with the Silver Award for their work on Non-Linear Startover with Dynamic Ad Insertion.
Non-Linear Startover in Medialaan’s TV Everywhere service, Stievie, allows viewers to rewind a live stream then receive shorter ad breaks to help them catch up with the live action. Ad breaks that have already been seen are made skippable.
The technical achievement in providing a modern, personalised viewing experience like this has set a benchmark for broadcasters around the world.
John Moulding, Editor-in-Chief at Videonet: “Fully monetising online video is one of the great challenges of our age for commercial broadcasters. This solution demonstrates how it can be done while also boosting the viewing experience. Shortening ad breaks in replay mode, so that viewers can catch up with live, is bold as well as innovative.”
The award marks the third year in a row in which Yospace has won at The Connies, following wins with Sky UK in 2017 and Channel 4 in 2016.
The Connies celebrate the latest and best practice in the connected consumer marketplace and are highly respected by media agencies, media owners and technology partners across the globe. The ceremony was held at London’s Banking Hall on 8thMay.
Read Yospace and Medialaan’s press release marking the service’s launch here.
For 25 years, Yospace has been at the forefront of the digital video revolution. From the early days of mobile delivery, to the mass consumption and monetisation of premium streaming, we have a history of driving business success for the world’s biggest telcos, broadcasters, and media companies.
Today, we specialise in server-side ad insertion (SSAI), a technology we pioneered over a decade ago. We have helped monetise five Olympic Games, five FIFA World Cups, and thirty-five Grand Slam tennis tournaments. We have over 2,000 live channels under management and we stitch over 3.5 billion advertisements per month.
We work with the biggest names in video streaming, including DIRECTV, FOX, and Tubi in the USA; Allente, Channel 4, ITV, M6, RTL, Telenor, Telia and TV4 in Europe; Nine, Optus, and Seven West Media in APAC.
Yospace sits under RTL Group’s adtech unit.
www.yospace.com
